A Little Extra Variety
Goes A Long Way
Product specials, giveaways and a little extra fun for the people who make every breakroom what it is.
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Product Special
Fall Coffee Feature: Hill & Brooks
Fall flavors arrived in the breakroom with a featured Hill & Brooks seasonal coffee at the coffee stations we serve.
Fall 2026
New Product
Monster Energy New Flavor Launch
The newest Monster Energy flavors hit Variety Marts first, with new product alerts on the market screens so nobody missed them.
August 2026
Happening Now
Current Specials + Giveaways
Look for these in your Variety Mart, vending machines and breakroom right now.
Giveaway
Holiday TV Giveaway
Our holiday giveaway gave Variety Mart shoppers a chance to win a brand-new TV just by shopping their market.
Holiday 2025
Giveaway
Back to School Variety Mart Bucks Giveaway
Every Variety Mart purchase in August earned an entry to win Variety Mart Bucks. Ten winners took home store credit for their market.
August 2026
Discount
Summer Hydration Special
We kept teams cool through the Georgia heat with discounts on water, sports drinks and Coca-Cola favorites all summer long.
Summer 2026
Giveaway
ColdSnap Free Treat Friday
Customers with a ColdSnap machine got a free frozen treat on select Fridays to celebrate summer.
Summer 2026
Discount
Buy 2, Get 1 Free on Frito-Lay Snacks
Customers stocked up on Frito-Lay favorites with a buy two, get one free deal in participating Variety Marts.
Spring 2026
Product Special
Better-For-You Snack Spotlight
KIND bars and other better-for-you options got a featured shelf and a special price for the start of the new year.
January 2026
Past Perks
Past Promotions + Giveaways
From seasonal specials to Variety Mart Bucks giveaways, here's a look at some of the ways we've rewarded our customers.